McDonald’s and Digital Nonsense

Pubblicata il: 8/09/2016
McDonald’s and Digital Nonsense
Fonte: WWW.DOTCOMA.IT

I found a post on AdScam in which the great George Parker makes fun of Oh fucking yes , another “Agency of the Future”, this time from Omnicom and for McDonald’s . Can anybody please explain to me why McDonald’s is so obsessed with digital, data, mobile apps and, of course, deeper connections with their customers through

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